July 9, 2025
Unlock Growth by Understanding Your Silent Users
Most product and eng teams depend heavily on explicit user feedback to guide their decisions. Support tickets, NPS surveys, user interviews, and feedback forms are all familiar tools that teams rely upon to understand what's working and what isn’t.
Yet, there’s a critical gap many teams overlook:
Only a small fraction of your users ever speak up.
The majority remain silent. They won't send emails or fill out surveys. Instead, these users quietly disengage or leave entirely. Although they don’t submit direct feedback, their frustration still impacts your product's retention rates, reputation, and growth.
Why Explicit Feedback Doesn’t Tell the Whole Story
Imagine you've launched an updated onboarding flow. Your analytics indicate increased signups, and your support team reports no new tickets. On the surface, it appears successful.
However, explicit feedback and standard analytics might not reveal critical issues like:
Users repeatedly clicking buttons due to uncertainty about whether their action registered.
Long loading times that create anxiety and confusion.
Mobile users struggling to locate important buttons that are easily visible on desktop.
Error messages causing confusion and leading users to abandon the process altogether.
These silent struggles won't necessarily generate direct feedback, but they significantly affect user satisfaction and long-term retention.
Key Insights Teams Often Miss
To genuinely enhance user experience, you need to tune into subtler behavioral signals. These signals help you uncover:
Points of friction: Where users hesitate, click repeatedly, or seem uncertain.
Abandonment patterns: Areas of your product causing users to give up rather than complete tasks.
Recurring confusion: Actions users repeat frequently, signaling unclear design or functionality.
Mobile UX challenges: Unique obstacles faced by mobile users, often unnoticed in desktop-focused testing.
Monitoring these behaviors can provide deeper, actionable insights that explicit feedback rarely captures.
Moving from Reactive to Proactive Product Management
Relying solely on explicit feedback keeps your team reactive, always waiting for the next issue to surface. Proactive teams, however, anticipate and solve user pain points early. They:
Continuously monitor user sessions.
Quickly detect subtle issues before users churn.
Address UX problems proactively, improving overall satisfaction and retention.
Prioritize product improvements based on real user behaviors instead of assumptions.
This proactive approach allows your team to focus more energy on building impactful new features rather than continually firefighting unexpected problems.
New Tools Like Decipher AI Can Help
To help teams achieve this proactive level of user insight, we built Decipher AI. Decipher AI leverages advanced AI to automatically:
Monitor and analyze user sessions: Using vision-language models (VLMs) to observe real user interactions.
Identify UX issues instantly: Detecting confusion, friction, and bugs without manual review.
Create actionable tickets: Automatically generating detailed reports and even recommending code-level fixes.
This eliminates guesswork, saves time, and allows your team to address issues promptly—often before a user even realizes there was a problem.
The Bottom Line
Explicit user feedback is valuable but incomplete. By paying attention to silent user behaviors, your team can uncover deeper insights and proactively eliminate friction. As a result, you'll enjoy improved retention, higher user satisfaction, and sustained product growth.
Ready to clearly understand your users’ silent struggles?
Try Decipher AI for free and transform silent user behavior into powerful product insights.
Written by:
Michael Rosenfield
Founder
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